SDD24/43_02: Rhode’s first London pop-up at 6-7 Motcomb Street, designed by the renowned STUDIO BOUM, offered visitors a beautifully immersive experience across four seamlessly designed rooms. The space showcased a curated selection of Rhode’s essential skincare products, allowing customers to engage with the brand in an intimate and interactive way.
Founded by American model Hailey Bieber in June 2022, Rhode quickly became a sensation in the skincare world. Known for its simplicity, clean beauty focus, and affordability, with all products priced under £30, the brand made it easy for everyone to achieve Bieber’s signature ‘glazed’ skin look.
The London pop-up featured Rhode’s complete collection, including exclusive access to its new limited-edition fall lip cases. Customers were also able to try out the yet-to-be-released Barrier Butter, alongside the brand's cult-favourite Peptide Lip Treatments and popular Pocket Blushes, which epitomised the 'cool girl' aesthetic that Rhode has come to represent.
Pictures and videos courtesy of Rhode.
