SDD24/30_01: Jo Malone has partnered with Paddington™ to create a unique "marmalade" collection designed to uplift the spirits.
Consumers can experience this collaboration in person by following Paddington’s trail through the city, taking the No. 2 Line and the sightseeing bus, both adorned with Paddington’s imprint, to a limited-time pop-up space at the Shanghai Bund International Passenger Transport Center.
Here, visitors can explore the Paddington's collection and enjoy a truly memorable brand experience.
Pictures courtesy of Jo Malone.