Diesel New Store Opening, Dosan Seoul South Korea.

SDD24/30_05: Diesel Dosan, Diesel's third store in Korea, offers a cutting-edge shopping experience across four floors and a rooftop.

Located in Seoul, this flagship store showcases the brand's bold and experimental design ethos, with an exterior featuring the iconic Diesel red logo.

Inside, the store embodies the dynamic visual language crafted by Creative Director Glenn Martens.

Pictures courtesy of Diesel.

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